Privacy Policy

I. Data Collection

We collect a variety of personal data to ensure we can deliver an exceptional customer experience. The types of personal data we collect include:

A. Contact Information: such as your name, phone number, and email address.

B. Transaction Information: including details about orders and inquiries you make.

C. Cookies and Tracking Data: gathered through cookies and similar technologies to enhance your experience on our website by collecting details like IP addresses, browser type, and pages visited.

We collect this data through the following methods:

1. Forms you submit on our website, such as order forms or contact inquiries.

2. SMS communications, where you provide consent for messaging.

3. Cookies and other tracking technologies to optimize your online experience.

II. Purpose of Data Use

The data we collect is used to facilitate the following:

A. Order Processing: to confirm, fulfill, and manage your orders of tarts and pastries.

B. Transactional Notifications: to inform you about the status of your orders, delivery times, and any relevant updates.

C. Marketing Communications: to provide you with promotional offers, discounts, or event announcements.

D. Customer Support: to assist with inquiries or resolve any issues you may have.

E. We may also use data for automated decision-making or profiling to deliver personalized recommendations or promotions based on your preferences and previous interactions.

III. Consent

We ensure that your consent is obtained prior to sending any A2P (Application-to-Person) messages. Consent is provided by:

A. Submitting forms on our website, where you voluntarily provide your contact details.

B. Confirming consent via double opt-in mechanisms, where applicable, to ensure you agree to receive communications from us.

You may revoke your consent at any time by replying "STOP” to any SMS message or by using the unsubscribe link provided in our email communications.

IV. Data Sharing

To deliver our services efficiently, we may share your personal data with trusted third-party service providers, including:

A. SMS Service Providers: to facilitate messaging communications on our behalf.

B. Marketing Platforms: to manage and send email campaigns, promotions, and other communications.

We ensure that these third parties adhere to strict data privacy standards and comply with all applicable U.S. privacy regulations.

V. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy. Specifically:

A. Data related to orders and transactions will be retained for the duration of your engagement with us.

B. Historical data used for customer service or marketing analysis is retained as required by law or internal policies.

If you would like to request the deletion of your personal data, please contact us, and we will comply in accordance with applicable legal obligations.

VI. Your Rights

You have the right to access and control your personal data. Specifically, you have the right to:

A. Access the personal data we have collected from you.

B. Correct any inaccuracies or updates to your personal information.

C. Request deletion of your personal data, unless retention is required by law.

To exercise these rights, please contact us using the information provided below.

VII. Security Measures

We implement robust security measures to protect your personal data, including:

A. Encryption of sensitive data during transmission and storage to safeguard it from unauthorized access.

B. Access controls that limit personal data access to authorized personnel only.

C. Ongoing security audits to ensure our data protection practices remain up-to-date and compliant with industry standards.

VIII. International Data Transfers

The Art of Tarts operates exclusively within the United States, and all data processing takes place within U.S. borders. We do not transfer your personal data internationally, ensuring that it is handled in compliance with U.S. data privacy laws.

IX. Compliance with Laws

We strictly comply with all applicable U.S. privacy laws and regulations, including:

A. TCPA (Telephone Consumer Protection Act) for text message communications.

B. CAN-SPAM Act for email marketing communications.

C. CCPA (California Consumer Privacy Act), as applicable to residents of California.

X. Updates to This Privacy Policy

The Art of Tarts reserves the right to update this Privacy Policy as needed to reflect changes in our practices or legal requirements. If material changes are made to the policy, we will notify you via email or post an update on our website.

By continuing to use our services, you agree to the terms outlined in this Privacy Policy. Should you have any questions or wish to exercise your rights under this policy, please contact us.